Fluganflug

Aviation Lifestyle products Branding

Anthropo: Consumers , Aviators and aviation passionate. Context: Branding. Location: Europe

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Fluganflug.

Conceptualization and brand design of aviation inspired lifestyle products.

Fluganflug is an aviation lifestyle brand inspired by a rich family tradition of pilots, tracing its roots to a pioneering grandfather whose passion ignited a legacy that endures through generations. The brand captures this aviation heritage in limited-edition, Europe-designed products, intended as keepsakes for enthusiasts and family alike.

Fluganflug, derived from German terms for flight and approach, symbolizes both their journey in aviation and their aim to share this passion through unique items.

Logotype evoque a clear dark blue sky with fonts in white like a cloud. The approaching descending flight of airplanes before landing generates a diagonal line which splits that sky represented by the box lower slope of Fluganflug logotype.

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Remove Before Collection

RBC is a captivating array of products inspired by the iconic «remove before flight» tag. Unveil a world where aviation flair meets everyday essentials. From bottle openers to apparel, this collection embodies the spirit of pre-flight readiness.

Graphic resources

There was developed a serie of resources for the brand which include posters, T-shirts, and stickers.